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Sass & SEO Coach, Agency & Educator

Increasing Site Traffic, Online Sales, & Peace of Mind One Keyword At a Time.

Less Grind – More Chill, that’s the kind of business we’re into.

FREE SEO Workshop

Register for our next LIVE Workshop on learning how to leverage SEO Marketing to grow your business through Google & YouTube so you can ditch the social media hustle and build a more predictable revenue stream.

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Are you tired of relying on social media marketing and paid advertising to grow your business?

If you’ve found yourself:

  • Wondering HOW you’re going to get more leads, be seen by more people, or grow you’re reach every single month
  • Spending thousands of dollars on paid ads, copywriters, and social media managers with no real way to measure your success
  • Constantly building new funnels, running free summits or going to endless networking events

You're in the right place.

Welcome To Sass and SEO

A native San Diego full service digital marketing agency offering SEO Training, business coaching and operational consulting.

Our Goal?

Help business owners get FOUND by your ideal clients every day, attract more qualified leads and turn them into paying customers through simple and easy to follow SEO techniques that have you ranking on the first page of search engines like Google and YouTube with a winning SEO Strategy.

Our Specialities:

Online Health & Wellness

We specialize in SEO Coaching for the health and wellness industry including nutritionists, functional medicine practitioners, DEI educators and therapists who want to turn their website into a money making machine.

Local Brick and Mortar

We love to spend time locally supporting San Diego brick and mortar companies implement SEO strategies that convert their website’s traffic into paying customers including automotive detailing, urban wineries, med spas and fitness studios alike.

Soph smiling in black leather jacket with white pants
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soph black leather jacket with white pants 2021 shoot

Meet Soph | SEO Consultant & Fractional COO

Founder of Sass and SEO and the Online Business Automator.

Soph has been a small business owner in the online marketing space since 2016 with an initial focus on Instagram and Facebook organic marketing. Soph spent the first 4 years growing multiple coaching programs under her initial brand, Sophie Kessner LLC.

In 2020, Soph transitioned away from being a business coach and launched her second profitable business in a new industry as a SaaS Agency called the Online Business Automator where she’s spent the last 4.5 years building websites and digital operations as a fractional Chief Operations Officer in multiple partnerships.

With an insatiable hunger for learning, Soph has also graduated from the Institute of Somatic Experiencing as a registered SE® Practitioner in addition to her continued education in DEI work through the Institute For Equity Centered Coaching® as a certified DEI Leader in business.

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Credentials & Certifications

8+ Years in Online Business

I started coaching clients professionally in 2015 and have helped hundreds of students all over the globe through our group coaching programs, along with starting an Agency in 2020 delivering custom done-for-you projects to clients.

Certified Equity Centered Coach®

I’ve been training in Diversity, Equity, and Inclusion work With Trudi Lebron since 2021 & am wrapping my certification as an Equity Centered Coaching® Leader.

Operational & Automation Expert

I’ve built hundreds of profitable & high converting sales pages, websites & marketing funnels for clients to automate their business backend get their time back.

Certified Somatic Experiencing® Practitioner

I’ve dedicated nearly three years of studying Somatic Experiencing® & over 500 hours of online & in-person training since 2020.

Ways To Work Together

If you’re seeking business support, here’s how I can help:

Coffee & Keywords

Our LIVE 4-Month SEO Program

Join our 4-Month Live SEO Program teaches you everything you need to know about Search Engine Optimization so you can start ranking on the first page of Google in Months instead of years.

This course is designed specifically for bloggers, small business owners, and affiliate marketers who want to leverage blogging and YouTube to build recurring revenue without the social media hustle.

If you’d like to learn more about Coffee and Keywords, just click below.

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SEO Agency

Personalized SEO coaching services & Business Support

You can purchase ongoing business support OR an individual SEO Coaching Session through ad hoc and sliding scale pricing.

My SEO coaching coaching sessions can be used to develop clear SEO marketing strategies based on specific keywords research to improve rankings on search engines like Google.

Alternatively, coaching sessions may be used for general Online Business support in developing the right strategy for more sales with lead generation strategies that attract more qualified leads without paid advertising.

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CLIENT RESULTS CLIENT RESULTS CLIENT RESULTS CLIENT RESULTS CLIENT RESULTS CLIENT RESULTS CLIENT RESULTS

Testimony

"Sophie is truly a lifesaver, I don’t know how I would’ve made it through my latest launch without her. Her team turned around an entire project in 2 weeks that our previous designer couldn't complete in 6 months! She finished just in time for us to have a successful $100k launch."
- Jacqueline YvetteMessaging & Marketing Coach
"I went from doing 5-10 sales calls a week to selling and running my business on autopilot."
- Sara MilicVegan Fitness Coach
"Through this work I've been able to grow the business and am on track to surpass $180k in revenue this year!"
- Evin RoseLove Life & Relationship coach
"Thanks to the work I did with Soph, I was able to completely automate my business backend and stop spending 10-20 hours a week on Instagram stories and DM's."
- Olivia SilvanaADHD Educator
The “I Can’t Believe This Isn’t A Paid Course“

Business BLOG

Do you ever wish you could get nuanced and detailed answers to your business questions on Google or find step-by-step comprehensive guides on creating a coaching program, starting SEO Marketing, or calculating your profit margins?

Consider it a dream come true!

After taking a 3-year hiatus from social media marketing, I decided to pour all my energy into long-form content that provides immense value to my readers (at no cost) so you can start making moves today.

SEO For Coaches: The Complete Guide For Beginners in 2024

The 3 Best Online Coaching Platforms & Tools (2024 Guide)

The Complete Beginners Guide To SEO For Therapists in 2024

Say Goodbye To Endless Scrolling & Read The Blog

Lets Talk SEO Results

Wondering What Kind of SEO results can you expect from working together?

Here are a few highlighted cases of client results and testimonials to give you an idea of what’s possible when working with a good SEO Coach who has a deep understanding of the SEO Industry

Anna hired our Agency to automate & streamline the entire business backend, allowing her to launch a successful podcast, fill her 1-1 client roster, and have a steady, predictable income in her business without the stress of social media.

Anna Marsh – United Kingdom

www.annamarsh.co.uk

Functional Medicine & Nutrition Therapist
10 Years in Online Business

Scope of Work: Full Service Done For You Agency Client

Time of Service: 12+ Months with ongoing maintenance support still being delivered.

Tangible Results:

  • Email list grew by over 40% in the last 18 months
  • Averages 4.3 new sales every month for the last six months
  • Annual revenue grew by more than 30% in the last 18 months
  • Primary source of sales is generated via email marketing, podcasting, and blogging (previously, all traffic was via Instagram & Facebook)through organic site visitors
  • Averaging between 9-18 applications completed for services each month (500% increase)
  • Averaging between 4-11 sales calls booked each month for 1-1 service (400% increase)
  • Anna’s new Podcast has grown by over 489% from September 2022
Read The Full Case Study

SEO Marketing isn’t about “hoping” to get in front of your ideal clients

It's about Being Found By People who are actually looking for what you offer

And the best part? They’re ready to buy before you ever need to pitch them leading to higher engagement and more sales

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Frequently Asked Questions

Understanding the Role and Impact of an SEO Coach

Imagine having a personal trainer, but for your website’s health and performance. That’s what an SEO coach is—a professional who guides you through the labyrinth of search engine optimization. They’re like the Gandalf of the digital world, leading you to the promised land of higher rankings and more traffic.

A good SEO coach is well-versed in the ever-changing algorithms of search engines, adept at keyword research, and a master of content optimization techniques. They work closely with you to understand your unique business needs and goals, providing tailored advice and training. Whether you’re a newbie or a seasoned pro, an SEO coach helps you develop and implement winning SEO strategies that drive real results.

Think of an SEO coach as your secret weapon in the digital battlefield. Here’s how they can transform your online presence:

  • Improved Search Engine Rankings: Climb the search engine ladder and be seen by more potential customers.

  • Increased Organic Traffic: Watch as your website attracts more visitors without spending a dime on ads.

  • Enhanced Brand Awareness and Credibility: Become a trusted name in your industry.

  • Better Understanding of SEO Principles: Gain insights into the best practices that keep your site in top shape.

  • Personalized Guidance: Get advice tailored specifically to your business needs.

  • Improved Website Usability: Make your site a joy to navigate, keeping visitors coming back.

  • Increased Conversions and Sales: Turn those visitors into loyal customers.

By working with an SEO coach, you unlock your business’s full potential and drive real, measurable results in the competitive online marketplace.

Identifying the Gaps and Opportunities in Your Business

In the digital age, a solid SEO strategy is as essential as your morning coffee. But let’s face it, SEO can be a tough nut to crack. Many businesses struggle with it, leading to missed opportunities and lost revenue. This is where an SEO coach comes in, identifying the gaps and opportunities in your SEO efforts.

An SEO coach helps you tackle common challenges like:

  • Lack of Keyword Research and Optimization: Find and target the right keywords to attract your ideal audience.

  • Poor Website Usability: Ensure your site is user-friendly and keeps visitors engaged.

  • Ineffective Content Marketing Strategies: Create content that not only attracts but also converts.

  • Limited Understanding of SEO Principles: Learn the ropes of SEO and stay ahead of the curve.

  • Keeping Up with SEO Trends: Stay updated with the latest algorithm changes and industry trends.

With an SEO coach, you gain a deeper understanding of your SEO strengths and weaknesses, allowing you to develop a winning SEO strategy that drives real results.

Checkout More SEO Resources on our Free Sass and SEO YouTube Channel

Micro Lessons For Quick Learning on all things GHL, SEO and Online Business

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Need to contact us? Reach out at sophie@sassandseo.com

Prefer to text? Reach out to +1 (760)-821-8399

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